This is more than just beauty—it’s passion, persistence, and glow.

Our story

Feli Glow Lab began as a dream in 2020 when I started selling eyelashes with the support of my cousin, who helped me with the initial capital. Over time, we went our separate ways, but my sister and her husband saw potential in my business and decided to help me take it further. We turned a room in their house into our first office, set up shelves, and started shaping something bigger.

As time went on, I had the opportunity to collaborate with someone else who was also selling makeup. It was an exciting step, but like everything in life, there were pauses and moments of doubt. Between 2021 and 2022, my journey was a constant back and forth—sometimes I stepped away, and other times, I came back with more determination.

In 2023, I finally made the decision to move forward independently. There were no more pauses; this time, it was for real. By the end of the year, I created and developed my first product: a lip oil that changes color based on each person’s pH. In early 2024, I officially launched my first product under my own brand, marking the true beginning of this journey.

Now, in 2025, after a year of growth, evolution, and learning, Feli Glow Lab is reborn with a rebranding that better reflects our essence. The image has changed, but the quality, passion, and commitment remain the same. This is not just a business; it’s proof that dreams, when nurtured with dedication and love, always find their way.

This is just the beginning. Welcome to Feli Glow Lab.

Made to Shine

Every formula, every shade, and every detail is crafted with intention. Because beauty should feel effortless, but never thoughtless.

“From the first idea to the final product, every step of Feli Glow Lab has been about creating something special—something that truly shines.”

- Felianna, Founder of Feli Glow Lab